Linkedin – Great Branding, Especially During Holidays

Jun, 30, 2013 bruce Blog 0

There are 3 types of business people: – Entrepreneurs – Intrapreneurs – Un-enterprising All of them can benefit from LinkedIn, including the un-enterprising! The often overlooked social media channel is LinkedIn! Facebook and Twitter get most of the media attention, but it is LinkedIn that leads with results. Hubspot research shows LinkedIn being the leading equal Customer Acquisition Channel …

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Should You Hire A Blogger or Do It Yourself?

May, 08, 2013 bruce Blog 0

Everyone has a blog these days – companies, schools, clubs, homemakers, special interest groups, crazy people… EVERYONE! For companies like us, a blog helps us to connect with the public in a more personal way. Our blog mostly focuses on what we do – marketing. And, since much of the on hold messaging business involves …

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Advantage Power Selling

Apr, 24, 2013 bruce Blog 0

* Use psychology to have clients lining up to pay you premium prices. * Leverage assumptions to position yourself as an industry expert. * Reduce your sales cycle because you have zero resistance. Traditionally and logically it is the buyer who has all the power. But for selling your services to be easy, and the …

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Marketing and Wine Lists

Mar, 17, 2013 bruce Blog 0

Select your prospects as deliberately as you would select a fine wine. Patience is often the difference between a disappointing experience and great experience (in wine and in sales). If improperly handled, great wine can go bad… just like a great prospect or an outdated on hold message. Unless you are a true wine aficionado, each …

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Should You Be Networking?

Feb, 10, 2013 bruce Blog 0

* Relationships arising from networking lead to getting more business through referrals. * The longer you are involved, the greater the ROI. * Training in the art of networking can increase business by 58%. There are many reasons why people join networking groups. The most obvious – and what makes them remain in these same …

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Smartphone WAVE

Jan, 03, 2013 bruce Blog 0

* The growing mobile market * Smartphone consumer needs * What’s Responsive Web Design? * Responsive Web Design’s Key Principles Smartphones are everywhere, meaning more and more of your valuable web traffic is coming from mobile devices. This growing market has a number of specific needs, and one of them is an accessible website design. …

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Marketing Kits That Sell

Dec, 22, 2012 bruce Blog 0

* Why a Marketing Kit? * What Should be Included in a Marketing Kit? * How to Tell Your Story * Create “Knock Your Socks Off” Materials * It Takes Money to Make Money Market yourself like crazy! Only you can create awareness of your company, products and services with clever marketing materials, unique ways …

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Call To Action Content Writing

Nov, 15, 2012 bruce Blog 0

* 10 Quick and Easy Ideas to Create Content in 30 Minutes Or Less * How to Build a Stronger Relationship With Your Readers * One Drop Dead Simple Way to Produce a New Article in 15 Minutes Content is currency online… especially when it’s attention grabbing and entertaining. How can you be prolific, especially …

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Turn Marketing Into More Profits

Oct, 10, 2012 bruce Blog 0

* What you need in place to generate prospects * Turning prospects and leads into money! * Map out the buying process for your customers * Package up your expertise for more streams of income * Make more money by providing what your clients want to buy Once you’ve got your marketing funnel in place …

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New Order of Selling

Sep, 30, 2012 bruce Blog 0

* Become the architect of tomorrow’s business relationships. * Create new and extraordinary customer experiences. * Make these experiences intentional. With the increased pace of technology bewildering many businesses it can be difficult to maintain focus on providing an extraordinary customer experience when your customers have embraced these new technologies but your business hasn’t. Many …

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