Track Social Media Traffic
Okay, so you’ve got your website up and running and now you want to get the traffic going. But will you track those visitors? Do you know where they come from, how engaged they are with your website or if they have converted as a reader, subscriber or customer? You CAN and you SHOULD. You …
5 tips for adding social media into your marketing campaign
If you use social media correctly, your customers will be able to find you and your business will soar! You’ve tried everything when it comes to marketing your business – ads in the local paper, yellow page ads, postcards, telemarketing, etc. but did you know that if you incorporate social media into your marketing campaign …
Make social media work for your business
If you’re not promoting your business online, you are missing the opportunity to reach potential customers and you can bet your competitors are taking advantage of this marketing opportunity. When it comes to social media, it can be defined in myriad ways depending on who you talk with. A general definition is that social media …
KEYWORDS Mean Business
Choosing keywords You may have heard about Search Engine Optimization or heard the term SEO, but may not really understand what it all means. SEO is about using relevant keywords in all of your published content. That is one of the most important things a small business owner can do is research relevant keywords for …
R U On The Customer End Of Ur Social Media Marketing?
If you really want to know if your social media marketing efforts are working, then it is a good idea for you to try and be your own customer. Not only should you spend time being a consumer of your products and services, you should also be a consumer of your own marketing which …
10 Ways 2 Use Social Media 2 Get Attention @ Trade Shows
Nate Riggs had the chance to speak at the Skyline of Ohio Exhibitor Exchange to roughly 120 event marketers who were looking for ways to leverage technology in their trade show marketing strategies. Here are some nuggets that you can start implementing today. Written by Nate Riggs 1. Pick The Right Team – Make sure …
Give your customers more than they bargained for
If you make good on the “promise” of delivering a product or service, your customer is happy. But, what if you over-deliver on your promise? Imagine the word of mouth and goodwill that will generate for your company. Is there any reason your company can’t? Your clients come to you with an idea in mind …
3 Tips for Successful Ad Campaigns
Most business owners do not explore new marketing strategies until they experience a sharp decline in their revenue. Advertising campaigns are not evergreen. They evolve and grow, improve and degenerate. Most work at home, or small business owners shell out a substantial amount of money for a good ad campaign and then let it run …
7 tips to propel your business into the next realm
Marketing — and tracking the results of it is an on-going task, but the results will pay off! Growing a business is not an overnight process. It takes time, but there are people who are able to make a lot of money in a short period of time; for those people, though, they are not …
7 tips to better networking
Make the most of your networking time by utilizing these tips both before, during and after. You know that a way to grow your business is to network. According to the Referral Institute, you need to spend between 8 and 20 hours per week networking – whether at group events or one-on-one meetings with prospective …
